Merger of P8 Marketing & Bright IT creates leading 360-degree agency.

New year, new momentum in the Austrian agency market. P8 Marketing, one of the country's leading communications agencies, and Bright IT, a successful digital agency in the DACH region, are going their separate ways. Under the umbrella of "P8 Group", more than 70 specialists now work as a 360-degree agency for the successful (digital) communication of companies.

Focus on the (Digital) Marketing Needs of Companies

With the merger, P8 further expands its leading position in Austria, adds complex digital solutions to its range of services and has a new location in Poland. Georg Hofherr, who has stood for effective communication for his clients since P8 was founded in 1999, says: "An agency is only successful in the long term if it meets the needs of its clients 100%. In the future, our clients will benefit from high-end digital offerings for web, app or e-commerce solutions in addition to the familiar marketing offering." The team of the former Bright IT brings in 25 IT specialists and enables P8 Group to cover the entire digital spectrum.

Successful Digital Communication - With Scalable Cloud Solutions

Thus, the P8 Group consists of over 70 technology and marketing experts with locations in Austria, Germany and Poland. Klaus Unterkircher, founder of Bright IT and now a partner of the P8 Group, says: "It was a logical step to expand our core competence of digital and e-commerce solutions together with P8 Marketing". Since its foundation 15 years ago, the company has specialized in scalable cloud solutions with the highest data security standards.

  1. Focus on the (Digital) Marketing Needs of Companies
  2. Successful Digital Communication - With Scalable Cloud Solutions